We’re more than just an undies brand; we’re a movement towards natural comfort and sustainability. Our core values shape everything we do, from the way we source our materials to the relationships we build with our awesome community.
COMMUNITY GIVE BACK
GOAL FOR ZERO WASTE*
CARBON NEUTRAL DELIVERY
LOYALTY TO PERFORMANCE
We never compromise. Every pair of Natv undies is crafted for quality, comfort, and sustainability, perfect for any day.
ACCOUNTABILITY & HONESTY
From eco-friendly yarns to carbon-neutral shipping, we’re accountable for our impact.
RESPECT FOR IDEAS AND INNOVATION
Why be basic when you can be brilliant? At Natv, we embrace fresh ideas and innovation to create amazing undies.
BETTER TODAY THAN YESTERDAY
Good isn’t enough. We constantly strive to improve and innovate, aiming to design the best undies ever.
We Dream Big And Work Hard, But Also Believe In Having Fun Along The Way. Life’s Too Short For Boring Undies!
Why an underwear?
Sustainability
Apparel is one of the biggest culprits when it comes to unethical and unsustainable practices. Some of it fo’ sho can be avoided (looking at you, fast fashion); but even the most eco-conscious of us aren’t about to start running around with no knickers on (at least not every day) and it’s probably the least likely category of clothing we’re gonna buy second hand - cue lightbulb-moment-montage-scene as Sandy realises “this is a space I could really make an impact!”
Our Fabrics
Our undies ensure your comfort and conscience can relax. Made from renewable wood and recycled plastic, they’re toxin-free with no grubby supply chains or wedgies. Crafted with love to reduce carbon and water footprints. Our signature fabric is made from super soft, incredibly comfy, natural TENCEL™ Modal fibers.
ANTI-BACTERIAL
FSC CERTIFIED
GENTLE ON SKIN
PEFC CERTIFIED
ENHANCED BREATHABILITY
OEKO-TEX STANDARD 100 CERTIFIED
Meet Sandy
After years in business, Sandy couldn’t ignore the waste in everyday products, especially those touching our skin. Faced with a choice, she could either be complicit or get creative. Traditional methods often go unquestioned, and Sandy wanted to find better ways to do things.
First, Sandy sought out experts innovating in textiles. With so many resources used in textile fabrication, it was a tough decision. Fortunately, Sandy did the legwork, and we benefit from the super sustainable and exquisitely soft fabric she chose for Natv.
SANDY’S FAVS
